7 Essential Steps to Choose Your Office Location

1. Evaluate the dynamism of your company’s future geographical area

The presence of shops, stores, offices or restaurants can represent a real asset for the attractiveness of the street where you wish to set up. Indeed, this reflects the economic dynamism of the place.

And as you know, a dynamic area will more easily attract customers and collaborators. Not to mention that an establishment in this type of location allows you to project a positive image to your contacts.

Warning!

Make sure that the chosen area is consistent with your activity. For example, if there are mainly butcher shops and food stores in the area, a real estate agency activity will not be well placed.

2. Check the local job market at your future office location

Your location must also be thought out according to the surrounding labor market. Why? Because the recruitment of your future collaborators depends on it.

Yes, it is essential to know the hiring opportunities and salary levels in the place where you plan to set up. This way, you can ensure that the workforce you will need for your activity is present on site.

So don’t hesitate, for example, to consult statistics from local organizations to know the situation on the job market.

3. Evaluate transportation options to your professional premises

Facilitating access for your visitors, collaborators, suppliers and customers to your professional office is essential, and is even decisive in the development of your activity.

For customers in particular, accessibility is an essential criterion for choosing a company.

In addition, it is important to study the means of transport available in the immediate vicinity of your future address. Make sure there is a sufficiently developed transport network around your location.

4. Check the space required for your professional activity

Each professional activity requires suitable premises. Thus, before choosing your location, check that the chosen place meets your needs in terms of:

• surface area,
• ceiling height,
• parking,
• etc.

Also consider the number of collaborators you plan to accommodate, and take into account the equipment necessary for your activity.

5. Think about your company’s image in your office location choice

The location of your company can influence the image you project to your customers. A professional address in a chic and dynamic neighborhood can thus be perceived positively by people who come to visit you.

Moreover, an attractive and well-maintained environment can contribute to:

• enhancing your company,
• and strengthening your visual identity.

Thus, depending on your activity’s objectives, it is important to take into account the image you want to project when choosing your professional address.

6. Evaluate the quality of equipment and infrastructure

To determine if a place is suitable for your activity, you must also check the presence of infrastructure and equipment adapted to your company’s needs. Check for example:

• if electrical and telephone networks are sufficiently developed,
• if public services are easily accessible,
• if ancillary services (restaurants, shops, etc.) are nearby.

7. Compare the costs of offices for rent

The prices of offices for rent often vary depending on the neighborhoods, and significantly impact your company’s costs.

Thus, to choose the best location for your activity, it is important to compare different offers and find the ideal balance between quality and price.

Did you know?

As professionals in commercial real estate, we accompany you in your search for offices to rent. We help you compare offers and choose the best location for your activity. Contact us now for more information.